IIR Telecoms

 GOLDEN TICKETS

In the run up to Christmas, IIR are gifting a small number of Golden Tickets providing free entrance to Ethernet Services Product Evolution 

Click Here to register your interest. 

With the development of NEW Carrier Ethernet technology and service definitions - now including E-TREE (a new, highly efficient, media distribution architecture for Ethernet) as well as E-Line and E-LAN - and the growing awareness of business customers concerning the availability of L2VPN services offering comparitively low-cost P2P and multipoint connectivity, Data/Ethernet Product Managers are in a good position to generate increasing revenues from this attractive suite of new services.

However, competition in the Metro Ethernet P2P service marketplace is driving down prices and there is a question mark over the sustainability of a business focusing purely on business customers and offering only basic interface limited, P2P services. A NEW generation of Ethernet Services, provided by ambitious, lean alternative carriers threatens to seriously undermine existing customer relationships. Now is not the time for hesitation!

At Ethernet Service Product Evolution, you can  gather information and make contacts that will help you to develop a strategy to compete in the increasingly competitive market for business and wholesale Ethernet services. Whether you are targeting business customers looking for data centre connectivity / managed services, internal customers looking for converged access solutions or wholesale customers looking for Ethernet access solutions. This event will help you to make the right choices in this rapidly evolving business area.

Ethernet Services Product Evolution will help you to:

• Find out how Product Managers from service providers in similar and competitive positions are developing their Ethernet services portfolios
• Develop a clear understanding of the dynamics of the legacy, L2 and IPVPN markets and understand how to maximise the value of each within their portfolios
• Gain a detailed understanding of the options for differentiation against competitors’ services
• Develop a comprehensive understanding of the evolution options from simple P2P Ethernet services with dedicated bandwidth to a full range of QoS enabled Ethernet services

• Briefings on Ethernet service definitions, QoS and service feature options
• Case studies from service providers sharing their New Generation Ethernet service strategies - blending L3 and L2 to attract business customers
• Exclusive analyst forecasts and revenue projections for the EMEA business connectivity marketplace - from local to global Ethernet services
• Expert insights into the choices available and strategies adopted by service providers as they differentiate and drive up revenues from their business data / Ethernet service portfolios
• Organised networking online before and after the event as well as live at the event

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